Why Your Web Presence Is Important

Increasingly over the past two decades, whether you have a business, a non-profit organization, or you’re representing your personal brand, say as an artist or writer, your presence on the Web has become more and more crucial to your success. This year, with so many...

Using “Free” Photos May Result in Large Fines

Bloggers should take extra care when looking for and downloading seemingly free photographs to use in their posts. Small companies figure they won’t be found or fined because their user reader base is small. In my own experience and those of many others, I was...

Create a Post Instead of a Page

When I meet with ongoing clients, they sometimes tell me they want to make a new page to introduce new services or products. I encourage them to do so, and if they need a refresher on how to do this themselves, I am happy to help. Recently, a client in the whole...

Tip on writing content – don’t use the passive voice

Yoast, the most popular SEO plugin, sent a post recently that applies to many of us trying to write for our web site. The author, Jesse van der Halsbeek, states that writing in the passive voice is bad for SEO. Here, as quoted, he explains why and gives some examples....

Inbound Marketing 101

People often wonder after they get their website up and running why it isn’t pulling in sales from day one. Usually it’s because they are too busy to write blog posts or don’t get around to hiring someone else to do it. Either way, not writing...

Best time to publish posts

You have written a great post and you want the most activity from your hard work of writing and editing. Here’s an informative article from Coschedule with some good infographics explaining the best times of the week and day to publish depending on your desired...

Cleaning Up Unwanted Spam Comments

How do you control that unwanted spam that invariably enters your comment area of your web site? One easy way to cut off comments is to Quick Edit each post after it is posted. Un-check the boxes that allow comments and ping backs. But, What if you want to allow...

Two New Websites for Local Businesses

Perugi Design recently launched Flow Organizing Solutions for Rossi Kane of Framingham. Rossi is an expert at organizing for residential, small Business and real estate. Her approach utilizes a combination of consulting, coaching and hands-on organizing. Who...

Feed Your Blog

When business owners plan a website to promote their company, sell products or just reinforce their brand, they disregard the most important benefit of WordPress. Yes, you can update it yourself by adding new photos, a slide show or edit text, maybe even update an...

Create a WordPress Website for your Family

Several of my customers have used WordPress for their club or hobby websites. One is the Framingham Garden Club. This group lists their seasonal activities and garden photos. They even have some instructional pages and a members only area. Another is a woman who loves...