Local videographer Greg Besher of Your Real TV, Inc. takes and edits videos of your business that can be easily added to your website. His video below is of our favorite local dairy, Eastleigh Farm, located in Framingham, Massachusetts. As you will see in the video, the farmer at Eastleigh is proud of her cow’s milk and cheese produced there. Be sure to try their ice cream which is the best anywhere!
But, I digress. Let’s talk about why videos are important for web content.Read More
Check out Prezi, the new and exciting presentation software. Did I mention free? As you can see, the presentation can be embedded right into your blog post. Click on the Black Button to start and then the arrows to read through the slides.Read More
Two days ago I had a day that I have never seen in my 12 years of mastering websites for clients. Two of my client’s sites were down at the same time. Luckily, I’ve had a site crash before, so I didn’t panic. Both sites were working the following day.
Here’s what happened. As you may know, WordPress came out with a new update, 3.6, as mentioned in the previous post. It quickly got replaced by 3.6.1. No problem. But, the themes and software plugins have to follow suit. My first client had a small request. Some images that were importing into a gallery were coming in too small. While I was waiting for the client to find their reset password, I looked around the site. Hmm, I thought, might as well update the theme. Usually, Elegant Themes does a superb job of maintaining their software. For whatever reason, the import brought down the site. Could it be the plug-in Back Up Buddy? Could be. Note to self: Turn off all plugins when you update the WP software or the Theme. Never thought that recommendation was so important!Read More
I’d like to share with you this post by Matt Mullenweg (and edited by me) to keep you up-to-date on the goings on at the WordPress shop. See his post below:
It’s time to upgrade to the latest and greatest WordPress, version 3.6. (Do this in your Plug-ins section of the Dash.) It includes a beautiful new blog-centric theme, bullet-proof autosave and post locking, a revamped revision browser, native support for audio and video embeds, and improved integrations with Spotify, Rdio, and SoundCloud. Here’s a video that shows off some of the features using our cast of professional actors:
We’re calling this release “Oscar” in honor of the great jazz pianist Oscar Peterson. Here’s a bit more about some of the new features, which you can also find on the about page in your dashboard after you upgrade.Read More
I have been using Bluehost for hosting websites for years because they are always there when you need them most. I can talk to a technician 24/7/365 who knows the servers and the software. It makes the WordPress install easy. In one minute, you are ready to blog. See Bluehost’s promotional video below to learn their secret. WHat I especially like is the Backup program that is automatically run in the background. If anything should happen to corrupt your site, we can restore the site as it was a day or a week previous to the problem.
Authors note: Friday, August 2, was an exception to the rule of Bluehost sites being impervious to problems. A major hub located in Provost, Utah experienced some switch failure and at least five large hosting companies affecting well over a million sites went down for most of the day, including Bluehost. I kept track of the problem via Twitter, and a page they published that posted reports live. Exciting, right? All should be in working order today.Read More
How to make art boxes in Photoshop to show correctly in a WordPress Website slider
Some of my creative clients (photographers, painters, artists) like to use the horizontal slider on their portfolio themes, but they don’t like the theme cropping their images to fit the space. The paintings or photographs in their portfolio are unique and not conducive to cropping. So, I’ve come up with a way to add a background area to let the image show full size in the slider. You basically have to add background (In a color that matches the theme) behind the image to force it to fit the wider frame. Here you go.
1. Determine the size of your theme’s slider image area.
For instance: 655 x 355 pixels.
Open your image in Adobe Photoshop. Set the background color to a web color. For instance: #003366 (Dark Blue).
Matt Mullenweg, founder of the free software WordPress, is interviewed in this informative video. The WP open source philosophy is insured by his refusal of an offer to sell it for $200,000,000.Read More
WordPress is here, offering you an easy way to beat your competitors for that lucrative first page on Google. All you have to do is use relevant text in your website and write blog posts on a regular basis on topics that relate to your business or service. If you write with authority about something you know well, then you become the expert. How many other [insert your line of work here] do you know that write with competency about what you do and know well?
Writing can be chore or even frightening to some business owners. All it takes is a little practice and perhaps reading a book on how to write well. I recommend you buy and read E.B. White’s Elements of Style. It is a small book that packs a lot of valuable information. The Seventeenth Rule states “Omit Needless Words”. You must be concise. Take out everything that is not useful. It is especially important in writing for the web.Read More
There are so many topics to write about when it comes to WordPress, that sometimes, my head spins. But, today, after receiving the latest email from Woo Themes, I decided it was time to discuss Functionality.
Woo Themes just introduced Sensei, which is a new plugin that will allow you to teach and sell online courses from within WordPress. Imagine being able to create courses, write lessons and add quizzes. Set lesson and course pre-requisites, allow user registration and even charge for your course content using WooCommerce if you want. In their words: “Sensei aims to capture the core features of a learning management plugin, while not bloating it with features other existing plugins can handle. Sensei integrates perfectly with any well coded theme, as well as WooCommerce allowing you to charge for your courses!” Watch the Sensei overview video to find out more.Read More
When business owners plan a website to promote their company, sell products or just reinforce their brand, they disregard the most important benefit of WordPress. Yes, you can update it yourself by adding new photos, a slide show or edit text, maybe even update an event calendar. But, the single most beneficial piece is The Blog. Which means you will need to write something about your company or product at least once a month. Why? Because, not only does it reinforce your brand, but it places you as the expert on the subject that is your company. Also, each post that goes out is picked up by Google, the number one search engine. If you want your website to work for you and be the marketing powerhouse it can be, than you have to Feed It!